Reaching out to the world

Most tech firms operate internationally in order to survive and indeed grow. However this global presence is not matched by the biggest PR firms that serve them. We did a check on the top 20 PR agencies that specialize in tech produced by O’Dywer, it reveals that only half of them have an office outside the USA. Of the remaining 10, six only have an office in the USA and four are members of networks. The top three in terms of global reach are Edelman with a presence in 24 countries, Text 100 with 23 and Lewis in 20 which may explain why they collectively hold 70% of the listed total revenue of $216 million. Only 5 agencies make any significant reference to international, none seemed to indicate it as an integral part of their offering.

So it was interesting to note that BondPR is currently handling campaigns for tech companies in 30 countries through its team of offices and established delivery partners. So does that make us Number One for global reach!